Pressure sensitive adhesives are the proverbial adhesive that glues tapes together and gives them their adhesion power. These pressure-sensitive tapes (or, more simply, tapes) find their way into a number of applications used by the consumer, contractor and assembly-line worker alike. Usage include:

 

 

The uses individuals come up with are as innovative as they are effective when it comes to adapting adhesive tape to their own requirements. Cat and dog owners, who fight a daily battle to remove the hairs of their four-legged friends from pullovers, trousers and sofas, have come to love all types of strong, wide adhesive tape, which are ten times more efficient than any regular clothes-brush. Hair, crumbs, fluff and dust are grabbed by the sticky side.

 

Still photographers and the fashion industry have long since discovered the usefulness of adhesive tape. The actuality that the garments in sleek magazines, advertisements and catalogs forever look as if they fit the models like a glove, is not only down to their great figures, but also to the clever use of adhesive tape. Everything sticking up or out won’t be sewn, but simply stuck down. And anyone who has worn a backless evening gown knows the true worth of strong tape. Still Sophia Loren and Gina Lollobrigida Parker used tape to give themselves profound décolleté without the need for unsightly brastraps.

 

Photographers too make redundant chubby rolls and wrinkles vanish just by using tape. Problem areas are simply pulled smooth and stuck down. And just by the way, even gangsters in action films are glad to have their dependable adhesive tape along. When the bad guy wants to lock his captive away in the cellar quietly, it isn’t the handgun that is his best friend; it’s the strong adhesive tape that makes certain that the captive keeps his mouth shut and draws a gasp when he rips it off again.